Withit was started in 1991 as a family enterprise by Mr Dolph Zahid in Brighton,UK. The store excelled in selling locally designed t-shirts alongside other gift items. This proved to be such a success that a further 6 stores were opened around the UK. Bradley Caines, who also sold his own ranges of t-shirts which he designed, joined forces with Dolph and together they created a recognisable brand for the company and by 1998 the ®Withit characters were born. By this time the Brand had a following of loyal customers and was being retailed at over 200 other independent clothing and gift stores.
The big break for ®Withit came at the October 2001 Brand Licensing show where they were approached by WH Smiths to produce a range of 'back to school' fashion stationery for stores throughout the country. The line was a huge success when launched in 2002 with stock demands so high that product needed to be flown in to meet consumer demand.
Since that 2001 show, ®Withit has diversified into producing many different products including footwear, toiletries, bags, watches, fashion and phone accessories to name just a few. It is a strong ethos of the company to maintain its individuality and therefore each licensee works very closely with the company in order to create its own uniquely styled Withit product.
The combination of organic growth, hard work, professional expertise and knowledge has contributed to the success of ®Withit and this is reflected in the many countries ®Withit is sold in, France, Germany, Spain, Italy, Benelux, Mexico, Guatemala, New Zealand and Greece. With over 50 licensees this brand continues to thrive and develop its business into new areas.
®WITHIT LICENSING LTD
Dolph Zahid - Withit Licensing Ltd
14 Brunswick Terrace
Flat 2
Hove
East Sussex BN3 1HL
United Kingdom
